Understanding your investment upfront

Startup costs vary depending on the brand and market, but most in-home care franchises require an initial investment between $75,000 and $150,000.

Common startup expenses

• Franchise fee

• Licensing and insurance

• Training and setup costs

• Initial marketing efforts

Ongoing costs to plan for

• Royalty fees

• Payroll and caregiver expenses

• Local marketing and community outreach

Financing options

• SBA loans

• Franchise-specific lenders

• Retirement rollovers or personal investment

Think long term

While the upfront cost can seem steep, most senior care franchises offer strong ROI potential—especially in growing markets.